Author: Ashwini Anburajan

Bio: Ashwini Anburajan is Founder and CEO of a Social Data Collective, a private data marketplace that allows consumers to access, control and monetize their data. Social Data Collective allows consumers to trade data from a variety of sources for high quality products and services offered by brand partners. She was previously Director of Partner Development at Buzzfeed, and at Outcast prior to that. She has created cutting edge thought leadership and has advised some of the largest names in media on their social publishing strategy, including USA Today, New York Times, Hearst and CondeNast.

Contributions:

Wooing Latinos from South of the Border

Posted on: 03 Jul 2008

John McCain will meet with President Felipe Calderon of Mexico today and hot button issues like immigration and trade will top the agenda. McCain has dismissed suggestions that his three-day trip to Colombia and Mexico are a way to woo Latinos. However, his campaign has aggressively sought these voters, releasing ads on both radio and […]

UNITY: The Election's New Buzz Word?

Posted on: 30 Jun 2008

Unity was the political headline coming out of Friday’s news cycle, after Senators Barack Obama and Hillary Clinton appeared side by side, in color-coordinated outfits, to put aside their 16-month internecine battle for the Democratic party’s nomination and show (dare we say) a united front at a 3,000 person rally in the aptly named town […]

Latinos Expected to Vote in Record Numbers this November: Could Help Turn Red States Blue

Posted on: 26 Jun 2008

At least 9.2 million Latinos are expected to vote in November’s presidential election according to a report released Thursday by the National Association of Latino Elected Officials. If the estimate is correct, it would represent an increase of more than one million Latino voters compared to the 2004 election. The number is considered “merely a […]

Obama and Muslims: Part II

Posted on: 24 Jun 2008

By Aswini Anburajan We began blogging about Barack Obama’s troubled relations with Muslims and Arab-Americans yesterday. Today the headline in The New York Times reads “Muslim Voters Detect a Snub From Obama.” The article, which has an interview with Rep. Keith Ellison (D-MN), the first Muslim elected to Congress, says the campaign has repeatedly snubbed […]

Lifting the veil on Obama's relations with Arab-Americans

Posted on: 23 Jun 2008

The sharp outcry last week after two Muslim women wearing headscarves were told they couldn’t appear behind Senator Barack Obama at a campaign rally in Detroit, has raised questions about the credibility and motivations of Obama’s post-racial, multi-ethnic message and appeal. On June 18th two Muslim women separately reported that they were told they could […]